Milano called the YungJuice (Boris and Thomas Team), to embark on the Creative Erasmus Exchange ✈️🇮🇹
What was the adventure about? Le Balene triggered a discussion on the clash between digital and analogical, by working on a brief with two teams, in order to come up with one pitch on the bank of the Rubicon river.
How was Dare.Win involved? Thomas and Boris joined one team: they chatted with people in the local “piazza”, got on regional trains, wandered in the countryside and sketched ideas on paper notepads with pens and pencils (yes, we were the analogical team).
Why this collaboration? To prove – together with Le Balene – that there is no single way to be creative!
Video source: balene.it